We like Susan Ireland. We’re a fan of her book, The Complete Idiot’s Guide to the Perfect Resume, and of her blog, The Job Lounge.

Unfortunately, a YouTube video Susan posted last week is an example of what can happen when the business world and goofy Internet culture come together. Susan’s video praises (at length) actor Michael Cera’s YouTube “video resume” called “Impossible is the Opposite of Possible.” Check out Susan’s critique:

The problem is, Cera’s video is a spoof — a parody of “Impossible is Nothing,” the hysterically arrogant video resume by Aleksey Vayner that became a worldwide Internet phenomenon. In the Web world, Susan praising Cera’s video is akin to your mom telling you that the polka-dot bow tie you’re wearing as a gag actually looks good on you.

One YouTube viewer bashed Susan with the following comment:

I’m guessing no one told Susan Ireland that Michael Cera’s video “Impossible” was a priceless comedic spoof of another YouTube video. Makes you wonder about the quality of her business venture, doesn’t it?

This is a lesson that all business people should consider carefully before venturing into the hip-deep hipness of the Interwebs.

By the way, if you haven’t seen the Cera video, here it is:

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